Lesley Hock (540) 487-9170
Agressive Marketing Process
Marketing Your Home to Sell
Marketing
Your Home
There are probably
as many marketing plans, and it is really a process, as there are Realtors
who prepared them. Through the years our plan has evolved into the one
you find below. Included are the activities that we have learned, by
trial and error, and sometimes from the "school of hard knocks," are
the most effective in leading to the sale of your home!
Before
we meet
-
Prepare
comparative market analysis (CMA) to establish fair market value
in the surrounding area
-
Assess the
average days on the market for similar homes and review current
listings.
-
Review the
city's or county's assessed value of the property
At
our first meeting
Learn about you and why
you are selling your home, timing issues and plans for new home.
Tell you about me ,our
company and how I work
Explain home selling process,
view
my custom flow chart.
Tour the home and review
the floor plan, history, square footage, surveys, covenants and restrictions,
home owners associations, schools, additions and what items do not
convey with home.
At
our second meeting
Start
marketing process
-
Take
interior and exterior digital photos.
-
Place
For Sale Sign, Lock Box and Information Box.
-
Enter
home into Local and Charlottesville's Multiple Listing System
(MLS) that will instantly reach over 400 realtors instantly.
-
Upload
photos and details to www.lesleyhock.com and Realtor.com .
-
Publish
Ads in Staunton & Waynesboro' s real estate publications
and others if appropriate for listing.
-
Schedule
Open house for Realtors and the Public.
INTENSE
ONLINE MARKETING STRATEGY
- Your home will be
featured on www.YOURSITE.com,www.YOURCOMPANYSITE.com, and www.ANYOTHERSITES.com
reaching over 85% of future homebuyers searching for your home
on the Internet.
- National Association
of Realtors states that 80% of homebuyers use the internet when
searching for a home. I guarentee that when selling your home
this marketing will provide maximum exposure on the internet.
This will ensure you have the best possibilities of receiving
the right offer on your home.
- Your home will be
distributed worldwide to reach people searching online accessing
information about properties just like yours. I market your listing
not just on my website, but also export the listing information
to be aggressively marketed on high traffic Real Estate Directories
including Homes.com, Yahoo!, HomeGain, InfoSpace, and various
other distribution partners.
- My site www.lesleyhock.com
averages 11 new visitors a day.
- Your home will be on
Realtor.com as well, one of the top places on the Internet where
people shop for Real Estate.
|
|

|